Why California Updated CCPA with CPRA and the Differences Between Both Privacy Laws
“Unlock the Power of Privacy: Understand the Differences Between California’s CCPA and...
Read More
Category: Advertising and Privacy
The Implications for Online Businesses Who Need to Comply with GDPR Purpose Restrictions in Europe When Collecting User Data on Websites and Apps
“Secure Your Data, Secure Your Business: Comply with GDPR Purpose Restrictions in...
Read More
What is Safari’s Intelligent Tracking Protection?
“Browse with Confidence – Intelligent Tracking Protection for Safer Browsing!”...
Read More
What is the sellers.json standard and why was it created to compliment the ads.txt standard?
“Sellers.json: The Standard for Transparency in Programmatic Advertising, Complementing...
Read More
What is the ads.txt standard and why was it created?
“Unlock the Power of Transparency: Discover the Benefits of the Ads.txt Standard!”...
Read More
Why OpenRTB was created for the advertising industry and important OpenRTB features to know
“OpenRTB: The Future of Advertising – Unlocking the Power of Programmatic Buying with...
Read More
How does Schema.org dictate the appropriate page structure and taxonomy of a website?
“Organize Your Website with Schema.org: Structure and Taxonomy Made Easy!”...
Read More
What are the most important aspects of the Video Ad Serving Template (VAST) standard introduced by the IAB?
“VAST: The IAB Standard for Video Ad Serving – Delivering Quality Ads with Maximum...
Read More
Why was the Interactive Advertising Bureau founded and who supports it?
“Uniting the Digital Advertising Industry: The Interactive Advertising Bureau, Supported by...
Read More
What are the differences between CPC, CPA and CPM ad buying models?
“Unlock the Secrets of Ad Buying Models: CPC, CPA and CPM Explained!” Introduction Ad...
Read More